Why
The global Powerful Conversations Programme was initiated and launched by Amanda Gosling, Director for Talent. Burberry were keen to personalize performance reviews beyond box-ticking so that they became robust, interactive and motivational performance and career development conversations.
What
The comprehensive package of support included:
- Design of bespoke programme, development of detailed facilitator notes and all supporting materials
- Consultancy on critical elements to programme success (facilitator peer to peer mentoring, marketing & sponsorship)
- Global train-the-trainer programme combined with joint facilitation to increase learning
Impact
- Due to the positive impact of the pilots, the programme is being rolled out globally to 1,500 managers over a 12-month period
- The workshop content has been integrated into the Retail Academy and other business processes
The programme is raising the level of conversational skill among line managers and, by doing so, helping to establish a new cultural norm of effective personal interactions across the organisation as a whole.
